The bright star of artificial turf industry
In Wuxi, Jiangsu, there is a shining enterprise in the field of artificial turf - Jiangsu Shengshimei Chuang Industrial Development Co., LTD. Since the establishment of the group in 1992, it has anchored the road of deep cultivation in the field of artificial turf research and development, manufacturing and sales, after more than 30 years, has grown into a benchmark enterprise in the industry.
First, strong strength to build the cornerstone of the industry
With its own efforts, Shengshi MCG now has more than 500 employees and has formed a large and professional team. Its 40,000 square meters of modern production base layout is reasonable, covering two wire drawing bases, a lawn production base, a Seine production base, a rubber and plastic production base and a particle production base, forming a complete production system, from the production of raw materials to the manufacturing of finished products, each link can be strictly controlled to ensure product quality.
The company's operation center is located in Wuxi, Jiangsu, and the production base and MCG Industrial Park are located in Yixing, Wuxi and Liangping, Chongqing respectively. This cross-regional layout is not only conducive to integrating the resource advantages of different regions, but also more efficiently radiate the domestic market, and even further expand the international market with the location advantage of Liangping, Chongqing.
Second, innovation-driven, leading the development of the industry
Innovation is the core driving force for enterprise development, and Shengshi MCG understands this. The company's R & D team focuses on the research and development of high-quality artificial turf, after years of technical research, has won 67 national patents, including 7 invention patents and 60 utility model patents. These patent achievements are a strong proof of its technical strength, but also for the company in the fierce market competition to build a solid technical barrier.
In the process of research and development, Shengshi MCG pays attention to the improvement of product performance. For example, for the key indicators such as wear resistance, aging, UV resistance, mechanical and physical properties of artificial turf, through continuous improvement of the production process and material formula, the product is excellent in these aspects. It has a professional laboratory, which can comprehensively test the products, ensure the quality of the products from the source, and ensure that every artificial lawn can meet or even exceed the industry standards.
Third, multiple applications, shaping brand influence
Shengshi MCG's artificial turf products have a wide range of application scenarios. In the field of sports, the football field, gate field, rugby field, hockey field, basketball court and other sports venues can see its products, providing high-quality sports venues for athletes, helping them to sweat on the field. In the field of landscape leisure, kindergartens, family courtyards, rooftop greening and other places have also chosen Shengshi Meicuang's artificial turf to create a green and comfortable leisure space for people.
With excellent product quality and a wide range of applications, the MCG brand has become a well-known brand in the industry. As a cooperative brand of CCTV and the designated brand of China five-a-side Football City League, its brand influence continues to rise. In 2017, the company's annual sales reached 230 million yuan, export business accounted for more than 70% of the overall business, overseas sales of more than 3 million square meters, for many years to sit firmly in the south of Jiangsu artificial turf leading enterprises throne, in the international market has also won a good reputation.
Fourth, put people first and build a better future together
Shengshimei Chuang always takes "creating value for users and creating profits for customers" as the development goal. Internally, focus on talent training and team building, provide employees with a good working environment and development space, stimulate employees' creativity and enthusiasm; Externally, through continuous extension of the industrial chain, research and development of new products, strengthen internal management, and constantly improve the comprehensive competitiveness of enterprises, to provide customers with better products and services.
Adhering to the concept of "innovation, responsibility, fairness and win-win", Shengshimei Chuang works hand in hand with global partners. In the future, it will continue to work intensively in the field of artificial turf, continue to innovate, contribute to the healthy, standardized and sustainable development of China's artificial turf industry, continue to create a green and healthy living environment for more people, create more artificial turf sports venues with excellent sports performance, and forge ahead toward a higher goal.